Binge Watch Nation

  Instagram’s analytics show that 1/3 of stories viewed are posted by businesses. They are savvy to the fact that a good portion of activity taking place on their platform is social media marketing. Launching this feature is smart move by Instagram to stay on top of the obvious trend on their platform, fashion.       This platform is a playground for the visually driven millennials, who often share their outfit of the day (#ootd). This feature streamlines social media marketing into sales more effectively than before. Consumers are more likely to visit business web pages if it’s a click away, as opposed to exiting the app and doing a google search.       The social media mogul has been in talks of launching a stand alone Instagram shopping app if the feature proves to be successful. Only time will tell how effective this new social media marketing tool will be! https://marketingland.com/instagram-rolls-out-shop...

            The co-hosts of this podcast met on MTV's "The Challenge", a physical competition reality TV show that features stars from their other reality TV shows ("The Real World" and "Road Rules"). The two hit it off immediately, bonding over science and puzzles.              Susie Meister originally appeared on "Road Rules: Down Under", which aired in 1998. Since then she's gone on to complete her doctorate in religious studies, and she does freelance writing for online news sites such as "Medium". Sarah Rice, her co-host, was first seen on "The Real World: Brooklyn" in 2009. Sarah is currently working on her Ph.D. in psychology, specifically in family counseling. Since the girls have similar experiences they created a weekly podcast called "The Brain Candy Podcast", a marriage of pop culture (reality tv) and education.             Due to being in the public eye the girls already had a f...