New way to online shop

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       Snapchat has partnered with Amazon to roll out a feature for users to find products on amazon by taking a photo on the social media platform. According, to Techcrunch.com the camera either scans the product or the barcode and pulls up a small amazon window within the Snapchat app.

Snapchat Visual Search Amazon Product
     
      This is an amazing new feature for social media marketers to take advantage of, we talk endlessly about how YOU HAVE TO KNOW YOUR TARGET MARKET. So if your target market is millennials and younger using snapchat, mentioning that you users can basically buy your product of off snapchat app might be worth mentioning.

      "Use snapchat to snap any of our products to find them on Amazon!" Is the tagline a company might use at the end of one of their posts on any of the other social media platforms. (Again linking all your platforms!) You want to make it as easy as possibly for potential customers to find you.

     






https://techcrunch.com/2018/09/24/snapchat-amazon-visual-search/



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